A sunny promotional shoot turned into a scene of indescribable horror when 19-year-old Serbian model Tijana Radonjic plunged to her death from over 50 meters in the air during a parasailing stunt gone wrong. The young woman, radiant and full of promise, was hired to showcase the thrill of parasailing for a Montenegrin tourism company. Instead, the video shoot captured the final, heartbreaking moments of her life.
This is a story that no camera should ever have filmed. It is a tragedy that has sent shockwaves through Serbia, Montenegro, and the international modeling community. A life lost not on a battlefield or a high-risk expedition but on a beach, under the Mediterranean sun, in what was meant to be a joyous, thrilling flight.
Who Was Tijana Radonjic?
Tijana Radonjic was born and raised in Novi Sad, Serbia, where her beauty and grace quickly propelled her into the world of modeling. With soft features and a disarmingly bright smile, she was a rising star in Balkan fashion circles. Described by friends as kind, spirited, and unafraid of new opportunities, she had recently been cast in a promotional short film to highlight summer parasailing experiences in Budva, Montenegro. A shoot that was meant to be lighthearted, playful, and full of excitement.
On May 28, Tijana arrived at the beach, reportedly unaware that she would be lifted over the Adriatic Sea in a parasail. She had no prior experience, nor did she fully grasp the risks, family members now say.
A Heart-Stopping Descent
Footage shared by local outlets and now making its way across social media in a deeply distressing spectacle shows Tijana wearing a bikini, appearing calm and composed as she is harnessed and given brief safety instructions by the parasailing team. But once she was airborne, soaring nearly 150 feet above water, something went terribly wrong.
Panic overtook her. Eyewitnesses recall seeing the model suddenly tugging at her life vest, screaming, and wrestling with her safety gear mid-air. In an apparent state of terror, Tijana unfastened her waist harness, struggling to free herself, not realizing the fatal consequences of such a move at that height.
One witness on the beach told reporters
“I heard her scream ‘PUT ME DOWN, PUT ME DOWN!’ before she let go. Then she just vanished.”
Moments later, her body hit the sea with devastating force. Paramedics arrived quickly, but it was too late. She had succumbed to injuries from the fall.
A Family in Mourning, A Nation in Disbelief
The grief is immeasurable.
Tijana’s family has taken to social media to mourn her but also to dispute claims that she was to blame for her death. One family member wrote:
“You were brave to try to save your young life, but unfortunately, you didn’t succeed.”
Their words point to what many feel is a deep failure in protocol and safety, possibly even exploitation, as the 19-year-old was placed in a stunt with little to no training or preparation.
At the time of the incident, she had been recruited spontaneously on the beach, according to local reports. She was approached by a representative of the unnamed parasailing company with an offer to “go up for free” as part of the promotional footage.
Who Bears Responsibility
The owner of the parasailing company, Mirko Krdzic, gave a statement of sorrow, telling The Daily Mail:
“We are all in shock after the accident… She did not show any fear of flying. She underwent training after which the tragedy followed.”
Krdzic has promised to meet with Tijana’s parents and “express his condolences in person.” He insists that the company is cooperating fully with the authorities and that all parasailing equipment is undergoing a technical inspection.
However, questions loom large
Was a 19-year-old model properly trained and informed about the risk?
Why was she allowed to unfasten her harness mid-flight?
Who authorized the flight without a certified parasailing guide present?
Authorities in Montenegro have launched a full investigation, and the results of Tijana’s autopsy are pending. Local police have not ruled out the possibility of negligence.
The Modeling World Reacts
In Serbia, fellow models and creatives have been posting tributes under the hashtag #JusticeForTijana, mourning a life lost in pursuit of beauty and spectacle.
A friend and fellow model wrote:
“She had dreams of working in Milan and Paris. Now, she’s gone for a video clip.”
A Life Stolen by Spectacle
Tijana Radonjic was not a thrill-seeker. She was not a trained parasailor. She was a teenager from Novi Sad, hired to look pretty on camera. Instead, she died in front of that camera, suspended in a panic between sea and sky, begging for help that never came in time.
Her death should not be remembered as a “freak accident.” It must be recognized for what it was. A preventable, tragic consequence of carelessness, commercial pressure, and the commodification of youth and beauty.
As the sun sets over Budva tonight, a family in Serbia faces a daughter’s empty bedroom, and the industry faces damning questions. The waves still lap the same shore where she fell, but they now carry the echoes of her final words
“Put me down.”
Rest in Peace, Tijana Radonjic (2005 to 2025)
Forever 19. Forever remembered.
2 comments
This article is ridiculous. She is the only one to blame for her death. Stop trying to blame literally anyone else, but her. Her own actions got her killed.
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