Rihanna Confirms The Partnership With LVMH

Photo Courtesy of Instagram/@Badgalriri

We reported a few a weeks ago that the Barbados Goddess has partnered up with the iconic LVMH to start her own clothing line. The line will be called Project Loud France named after her best album (In My Opinion). This makes Rihanna the first black woman designer to have her own label under the legendary fashion house.

Rihanna will be a 49.99% shareholder. This is the first new brand the house has launched since Christian Lacroix in 1987. Rihanna has invested in $3 million dollars of her own money.

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