Today, Prime Video announced the global premiere date and debuted the teaser video and key art for The Weeknd x The Dawn FM Experience. The immersive music special expands multiplatinum, two-time Grammy-winning artist The Weeknd’s critically acclaimed album Dawn FM into a mesmerizing visual, creating a theatrical performance event that will envelope audiences in its unnerving and moody world. Premiering exclusively on Prime Video on Saturday, February 26, The Weeknd x The Dawn FM Experience will be available only to Prime members in more than 240 countries and territories worldwide.
“I’m ecstatic to partner with Amazon to premiere the most elaborate live TV special I’ve ever done. Welcome to the next phase of Dawn FM—a purgatory otherworld where live performance, theater, and performance art collide for a night out at the club,” said Abel “The Weeknd” Tesfaye.
“Dawn FM is a masterful display of The Weeknd’s artistic vision and creative genius. We are so proud to work with Abel and XO Records to collaborate across Amazon and share this stunning, brilliant, and immersive visual experience with our global customers,” said Jennifer Salke, head of Amazon Studios. “With The Weeknd x The Dawn FM Experience, Prime Video and Amazon Music continue to be destinations where artists can present their most ambitious projects without limits or bounds.”
Created by The Weeknd, La Mar C. Taylor, and Micah Bickham, who also directed the special, The Weeknd x The Dawn FM Experience was produced by XO Records and Contrast Films with La Mar C. Taylor, Jordy Wax, and Ed Walker serving as executive producers.
The Weeknd x The Dawn FM Experience on Prime Video follows The Weeknd’s appearance in 103.5 Dawn FM, a livestream experience which streamed exclusively on the Amazon Music channel on Twitch and in the Amazon Music app. The Dawn FM album, deemed a “sonic experience” by The Weeknd, showcases a unique cast of features from Tyler, the Creator, Lil Wayne, Quincy Jones, Oneohtrix Point Never, and Jim Carrey, and is available to stream on Amazon Music Unlimited.
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