Emerging singer-songwriter EJAE is clearly having a moment, and she’s encouraging fans to come deeper into her world. On the heels of the phenomenal success of her debut single and music video, “In Another World,” EJAE has dropped an emotional mini-documentary that showcases how it all came together.
Already, it has surpassed 2 million views in its music video, while its single has surpassed 7 million streams. That’s not too shabby, actually. Obsessively refreshing the stream count is good.
A Gently Cracked Open Heart
In this new min-doc, launching today at 3 p.m. PST, EJAE is not only your narrator and guide, but also your emotional archaeologist. She takes you through the making of this video’s dreamscape and its title’s attempts to give words to an emotion that’s often avoided, longing.
“It’s a song about those quiet moments when you imagine the life you didn’t live,” she says of the track. “It’s a confession whispered through lush production, sadness with softness, curiosity without regret.”
The message at its core is:
It’s okay to miss something.
“And maybe in another world, the story you imagined could have been perfect.”
The Song That Stuck With Many
“In Another World” is an immediate playlist smash, striking a chord in listeners who know nostalgia is “a warm blanket or a bruise.” Its storytelling has elicited a range of reactions across social media platforms, where fans have posted everything from tear-filled dissections to late-night revelations and the occasional I’m crying in my car again, thanks EJAE.
The music video action was just upgraded to include a body-all ache that put us in a dream world of intertwined messages of love and memory. A mini-doc promises a deeper understanding of such complex visuals.
A Love Letter to the Fans
EJAE revealed a heartfelt message to her fans for their support:
“Thank you to everyone who has supported me so far. My journey is still being written, and I am so grateful to everyone for all the support and love! This video is truly FOR THE FANS!!”
When Does EJAE’s Mini Doc Drop?
This mini-documentary airs at 3 p.m. PST, conveniently so that you may reschedule your entire afternoon around it, claim you’re “emotionally unavailable,” or have a good cry.
https://m.youtube.com/watch?v=ch9y93Z-y7U&pp=0gcJCR4Bo7VqN5tD
