Hawk Tuah Girl Faces Backlash After $500M Memecoin Crash

Haliey Welch, better known by her viral content as “Hawk Tuah girl,” is facing backlash following the catastrophic collapse of her newly launched memecoin. The cryptocurrency rose to a high of $500 million in market value before falling to less than $60 million in under 20 minutes, leaving investors reeling.

Welch had highly publicized the token on social media, describing it as a community-driven project that was going to see immense growth. But once it reached its peak, the token’s value plummeted, and many accused Welch of running a pump-and-dump scheme. Some critics say Welch used her following to enrich herself, while others are calling for answers and transparency over why the coin failed.

Hi @HalieyWelchX My $35,000 that I purchased of $Hawk is now $2,000 after 10 minutes of buying.

I am a huge fan of Hawk Tuah but you took my life savings.

I purchased your coin $Hawk that you were so excited about with my life savings and children’s college education fund as… pic.twitter.com/MRftQ2sT6g

— JIGGA.5mbK (@jiggadrin_) December 4, 2024

Hawk Tuah launched a meme coin today. Market cap spiked to $500m before collapsing to $60m.

Users mad insiders were selling and when Hawk Tuah denied it, was Community Noted with a comment she might have to “Talk Tuah judge about this”. Good lord. pic.twitter.com/1J7hDGFm7R

— Trung Phan (@TrungTPhan) December 5, 2024

if you bought Hawk Tuah coin you’re a fucking retard and I’m glad you lost all your money

— sidney (@viperdemie) December 5, 2024

As calls for legal action grow louder, Welch has yet to address the controversy, leaving many questioning the legitimacy of influencer-driven cryptocurrencies.