Here’s A Sneak Peek Into Beyoncé’s Ivy Paradise Collection

Beyoncé’s Ivy Paradise is the latest collaborative swim and lifestyle collection from Adidas and IVY PARK. With its sequin silhouettes, lux velvet materials, and IVP monogram prints, this all-inclusive capsule pays homage to disco-era nightclubs, 90s hip-hop pool parties, and modern-day desert raves, making it this summer’s must-have for the daring and cheeky.

Ivy Paradise pushes the boundaries of athleisure and luxury while celebrating freedom and self-expression. With its versatility and stylistic combinations, it takes swimwear from the pool to the dance floor. It can be worn during the day at a music festival, to a glamorous city soiree, and the next day lounging on your best friend’s pool.

With its luxurious fabrics, bold color blocks, and versatile use, this capsule collection is designed to flatter every body. Many reversible and 2-in-1 options are included. To complete the look, expect extreme cutouts, iridescent linings, shimmering rhinestones, and spandex. Crystal mesh sarong wraps, crop tops, short sets, swimsuits and speedos, and a hot pink sequin jacket and shorts combo with fringe are among the styles available.

Ivy Paradise also includes a variety of beach accessories such as monogram visors and bucket hats, an Ivy Park logo towel, and this summer’s IT accessory, the Disco bag.

The collection is available in sizes ranging from 3XS to 4XL, with prices ranging from $35 to $350 USD. On June 23rd, the line will be available in Adidas stores and online at adidas.com/ivypark, as well as in select partner stores worldwide.

The Ivy Park Campaign

Ivy Paradise showcases vintage discos as well as modern dance parties. It is rooted in escape, as expressed through music and hedonistic sensibility, and embraces the sensational and subversive in fashion. It demands the highest level of attention, championing individuality and self-expression.

The Ivy Paradise Collection

The collection is a body-positive swim-led line that is modern, bold, and sexy. The collection combines IVY Park’s signature monogram, which evokes hip-hop nostalgia, with acid pink. Sequins, fringing, and mesh are all layered in unexpected and dramatic ways, fusing today’s flair with the disco era.

Check out a sneak peek of Beyoncé’s upcoming Ivy Park collection below:

adidas x IVY PARK Swim JaiOdell Laiza Aylah

adidas x IVY PARK Swim JaiOdell Omar

adidas x IVY PARK Swim JaiOdell Omar Laiza Aylah

adidas x IVY PARK Swim JaiOdell Laiza

adidas x IVY PARK Swim JaiOdell Omar

adidas x IVY PARK Swim JaiOdell Aylah

adidas x IVY PARK Swim JaiOdell Laiza

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Talia M.

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