The Recording Academy has announced details for the Premiere Ceremony ahead of the annual GRAMMY Awards telecast this month.
Preceding the 2021 GRAMMY Awards show, the 63rd GRAMMY Awards Premiere Ceremony will take place Sunday, March 14, at noon PT, and will be streamed live internationally via GRAMMY.com.
Hosted by current three-time GRAMMY nominee Jhené Aiko, the Premiere Ceremony will feature a number of performances by current GRAMMY nominees, including: Nigerian singer, songwriter and rapper Burna Boy, jazz band Terri Lyne Carrington + Social Science, blues musician Jimmy “Duck” Holmes, classical pianist Igor Levit, Latin electropop musician Lido Pimienta, singer, songwriter and performance artist Poppy, and singer, songwriter and composer Rufus Wainwright.
Kicking off the event will be a tribute performance celebrating the 50th anniversary of the classic Marvin Gaye track “Mercy, Mercy Me (The Ecology)”. The special all-nominee ensemble performance will feature Afro-Peruvian Jazz Orchestra, Thana Alexa, John Beasley, Camilo, Regina Carter, Alexandre Desplat, Bebel Gilberto, Lupita Infante, Sarah Jarosz, Mykal Kilgore, Ledisi, Mariachi Sol de Mexico de Jose Hernandez, PJ Morton, Gregory Porter, Grace Potter, säje, Gustavo Santaolalla (Bajofondo), Anoushka Shankar, and Kamasi Washington.
Current nominees Bill Burr, Chika, Infante and former Recording Academy Chair Jimmy Jam will present the first GRAMMY Awards of the day. Branden Chapman and Bill Freimuth are the producers on behalf of the Recording Academy, Greg Fera is executive producer and Cheche Alara will serve as music producer and musical director.
Music fans will be given unprecedented digital access to GRAMMY Awards content with GRAMMY Live, which will stream internationally on GRAMMY.com and via Facebook Live, the exclusive streaming partner of GRAMMY Live. GRAMMY Live takes viewers behind the scenes with backstage experiences, pre-show interviews and post-show highlights from Music’s Biggest Night. GRAMMY Live will stream all day on Sunday, March 14, including during and after the GRAMMY Awards evening telecast. IBM, the Official AI & Cloud Partner of the Recording Academy, will host GRAMMY Live for the first time entirely on the IBM Cloud.
The 63rd Annual GRAMMY Awards will be broadcast live following the Premiere Ceremony on CBS and Paramount+ from 8 p.m.–11:30 p.m. ET/5 p.m.–8:30 p.m. PT.
