Kendrick Lamar has had an unprecedented year, breaking numerous records and solidifying his status as one of the most influential rappers of all time.
From historic Grammy wins to streaming milestones, Lamar’s achievements have reshaped the landscape of hip-hop. Let’s take a closer look at the records he has shattered in the last 12 months.
Historic Grammy Wins: “Not Like Us” Makes Rap History
At the 2025 Grammy Awards, Kendrick Lamar’s chart-topping diss track, Not Like Us, made history by winning five Grammy Awards, the most ever for a rap song. The track dominated categories including Record of the Year, Song of the Year, Best Rap Performance, Best Rap Song, and Best Music Video.
This achievement is particularly groundbreaking because no rap song had ever won five Grammys before. Lamar’s triumph highlights both the cultural impact of Not Like Us and his continued dominance in the genre. It also marks a significant moment for diss tracks, proving that even a song aimed at an opponent can become a cultural phenomenon.
“Not Like Us” became more than just a diss track—it turned into an anthem that united fans and redefined the impact of lyrical feuds in hip-hop.” — Music Analyst
The Most-Watched Super Bowl Halftime Show Ever
Lamar’s Super Bowl LIX halftime performance was nothing short of spectacular, breaking records as the most-watched halftime show in history. With 133.5 million viewers, he surpassed previous record-holders like Michael Jackson (1993) and Rihanna (2023).
His performance featured some of his biggest hits, including HUMBLE., Alright, and Not Like Us. Fans praised his electrifying stage presence and meaningful lyricism, making it one of the most talked-about moments in Super Bowl history.
Streaming Domination: Breaking Spotify and Billboard Records
Lamar has been breaking streaming records at an astonishing pace. His impact on platforms like Spotify and Apple Music has set new benchmarks for rap music.
- Most Monthly Spotify Listeners for a Rapper: Lamar reached 88.8 million monthly listeners, the highest ever for a rapper, surpassing previous record-holders like Drake and Eminem.
- Fastest Rap Song to Reach 500 Million Streams: Not Like Us achieved 500 million streams in just 70 days, breaking previous records.
- Most Single-Day Streams for a Rap Song: The song racked up 13.1 million streams in 24 hours, the highest ever recorded.
- Most Streams in a Week for a Rapper: Lamar also achieved 81.2 million streams in a single week, setting another all-time record.
These milestones not only showcase Lamar’s commercial success but also emphasize his ability to connect with a global audience at an unprecedented level.
Breaking Sales Records: “HUMBLE.” Becomes the First Double-Diamond Rap Song
One of Lamar’s most celebrated songs, HUMBLE., recently made history by becoming the first rap song to surpass 20 million units in sales. Once officially certified by the RIAA (Recording Industry Association of America), it will be recognized as the first double-diamond rap song ever.
The song, which was originally released in 2017, continues to resonate with audiences, proving Lamar’s longevity in the industry. Achieving double-diamond status is a rare feat in music, and this milestone cements HUMBLE. as one of the most successful hip-hop songs of all time.
Billboard Success: A Rare No. 1 Debut with a Shortened Tracking Week
Not Like Us achieved something never seen before on the Billboard Hot 100: it became the first rap song to debut at No. 1 despite having a shortened tracking week.
Typically, songs benefit from a full tracking period to maximize their first-week sales and streams. However, Not Like Us managed to debut at the top spot with only five days of tracking, showcasing its massive demand and cultural impact.
This record underscores how Lamar’s music transcends traditional industry rules, proving that great artistry and fan engagement can break any barrier.
Cultural Impact: The Feud with Drake and Its Fallout
Beyond the music, Not Like Us played a major role in Lamar’s ongoing rivalry with Drake. The track’s success coincided with a major decline in Drake’s social media following, with reports stating that he has lost approximately 345,000 Instagram followers per month since the song’s release.
While rap feuds are nothing new, this battle between two industry giants has captivated fans worldwide, further proving that Kendrick Lamar is not only a record-breaker but also a cultural force.
Kendrick Lamar’s Legacy: A Year of Unmatched Success
Kendrick Lamar’s dominance over the past 12 months has been nothing short of historic. From record-breaking Grammy wins to unparalleled streaming achievements and chart-topping success, Lamar has once again proven why he is one of the greatest rappers of all time.
As he continues to push boundaries and redefine what’s possible in hip-hop, one thing is certain: Kendrick Lamar isn’t just breaking records—he’s setting new ones for future generations to chase.
With his influence growing stronger every year, fans eagerly await what’s next for the rap icon. Whatever he does, one thing is clear: Kendrick Lamar’s reign is far from over.
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