Global icon Rihanna and sports company PUMA have officially launched their newest product franchise together. Rihanna has returned to the brand as the Creative Director of FENTY x PUMA, entering…
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puma
Fashion
Dua Lipa Featured In Mayze and Slipstream From The Thrifted Pack For Puma’s Global Campaign
by Andre Lue
Meet the Thrifted Pack – PUMA’s newest drop is inspired by thrift shop fashion, these footwear styles feature light cracked leathers, premium materials, and yellow midsoles for a faded, vintage…
The Supervisory Board of PUMA SE has appointed Arne Freundt as CEO of the company and chairman of PUMA’s Management Board. He is receiving a contract for four years, effective…
Events
CELEBRITIES AND YOUNG ACTIVISTS JOIN PUMA’S CONFERENCE OF THE PEOPLE TO FIND SOLUTIONS FOR INDUSTRY’S SUSTAINABILITY CHALLENGES
by Talia M.
Joining Actress, Model, and Activist Cara Delevingne, Writer, Director, and Broadcaster Reggie Yates will be guiding the audience through the event. The panel discussions on the day will be led…
Fashion
PUMA HOSTS GLOBAL EVENT TO DISCUSS SOLUTIONS FOR A MORE SUSTAINABLE FASHION INDUSTRY
by Talia M.
Taking place in London on September 6th and streamed worldwide, Conference of the People will feature PUMA’s industry peers, activists, NGOs, experts, ambassadors, and consumers, who will discuss tackling waste,…
