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BeyGOOD is a global initiative founded in 2013 to inspire people to be kind, to be charitable and to #BeyGood to themselves, to others, to the community, and to our world. BeyGOOD has partnered with programs to help people in the US, Europe, Africa, South America and the Caribbean.

Over the last couple of months, the pandemic and outpours for justice throughout the Black community and across the country has been felt in every imaginable area of our lives, including in how our local businesses continue to operate. The challenges of Black business owners navigating in the climate cannot be understated, as the effects of uprisings across the nation have led to many businesses being placed in dire straits due to damages and other small business needs.

The NAACP is delighted to administer a meaningful program in partnership with BeyGOOD’s Black-Owned Small Business Impact Fund to assist our small business communities that have been directly impacted by the recent events across the country. The grants in the amount of $10,000 will be offered to Black-owned small businesses in select cities to help sustain businesses during this time. The NAACP is proud to partner with BeyGOOD to help strengthen small businesses and to ensure economic empowerment for Black businesses.