Home Fashion SANTA CRUZ AND PUMA TEAM UP FOR GRAPHIC DRIVEN COLLECTION

SANTA CRUZ AND PUMA TEAM UP FOR GRAPHIC DRIVEN COLLECTION

by Andre Lue
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Santa Cruz has been at the forefront of skateboard innovation for over 40 years, known for their laid-back attitude and bright pop art graphics. Hardly any other brand embodies the Californian lifestyle so strongly through not only skateboards but also a large selection of apparel and accessories.

The PUMA x SANTA CRUZ collection is inspired from the fantasy creatures of Santa Cruz in a bright, statement color palette. One of the most iconic graphics in the Santa Cruz library, Jim Phillip’s Screaming Hand, can be seen emblazoned across items in the collection with a unique, co-branded look.

As a leader in the skate world, Santa Cruz adds its touch to the classic PUMA Suede that comes in a black suede upper with a lime green formstrip and Santa Cruz “Shark Dot” graphic on the side, along with an extra set of laces. For the women’s selection, the PUMA Mayze offers a bold look with a stacked platform and comes in two mono-colorways, black and lime green, both featuring the Santa Cruz Dot Reflection graphic printed on the upper and midsole.

Next to these classics, the PUMA x SANTA CRUZ collection offers unisex and women’s apparel, in a range of streetwear classics like hoodies, tees, and sweatpants, as well as items like women’s cargo pants, a coach jacket, and men’s twill pants. Design features include an all-over-print inspired by the infamous Street Creep graphic created by legendary Santa Cruz artist Jim Phillips and a fresh color palette with blacks, neutrals, and pops of lime green. The apparel selection also includes a long black coat with a co-branded logo on the back and all-over-print lining. Accessories in the collection include a beanie and a backpack with adjustable straps for skateboard carrying.

The PUMA x SANTA CRUZ collection drops on PUMA.com, PUMA stores and select retailers on October 1st.


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