Home MusicAnitta’s “Rebirth” Is a Love Letter to Black Brazil

Anitta’s “Rebirth” Is a Love Letter to Black Brazil

by Adriana Guerrero
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Brazilian superstar Anitta has completed her EQUILIBRIVM cycle with the debut of “Rebirth,” the last segment of her music video series.

The music video features songs entitled “Ternura,” “Bemba,” and “Caminhador.” The music video focuses on rejuvenation, healing, and spiritual enlightenment. The stars featured in the video include Brazilian artists Melly, Luedji Luna, and Liniker.

“This final act brings together songs about healing, each from a different perspective,” said Anitta. “‘Ternura’ speaks about love, ‘Bemba’ finds strength in ancestry, and ‘Caminhador’ is a celebration of faith.”

Anitta | Photo Credit: Jhuan Martins

Nídia Aranha, the creative director, described it as a fitting finale that pays homage to timeless cultural elements. “This chapter closes as a celebration of what endures: ancestry as a source of strength, art as an offering, and faith as a path toward transformation,” she said.

The video opens with “Ternura,” which features imagery associated with Oxum, the orixá of love and clean water in Afro-Brazilian culture. Filmed near bodies of water and flora, “Ternura” features offerings that include floating speakers, handcrafted decor, and the artistry of Labô Young, a native artist from Pará.

“It’s a song about feeling held and healed by love, about reaching a place of inner softness,” said Anitta.

Following the “Ternura” segment is “Bemba,” which pays tribute to Bahia’s Afro-Brazilian heritage. Featuring Luedji Luna, it incorporates traditional cuisine and capoeira to illustrate Brazil’s African influence.

“This project continues the legacy of generations who have exalted African heritage,” said Luedji Luna. “With Anitta’s global reach, that message resonates even further.”

Anitta | Photo Credit: Jhuan Martins

“Caminhador” becomes more personal as it recalls an early childhood memory of making a costume out of a plastic cup for a school competition to help secure a scholarship.

“That moment was a turning point for me,” said Anitta. “It defined the way I face challenges and keep moving forward.”

Other references to Brazilian culture include maracatu, folia de reis, and the cavalhada de Pirenópolis. In the end, the video closes with a scene at Portal do Spinoza at Projeto Ibiti in Minas Gerais.

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